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BAYiQ News & Updates

How to Use Auto Body Shop Marketing to Increase Sales

 

In the automotive repair industry, one of the biggest challenges that entrepreneurs face is figuring out the marketing. Due to high rates of competition, it can be difficult to know what, if any, of your marketing efforts are having an impact...

How to Start a Mechanic Shop: Beyond Service & Repairs

 

You’ve got the service and repair know-how down pat. Maybe you’ve even got a storefront and a loyal crew. So what comes next? In this week’s blog post, we will explore the business fundamentals you need to take care of before you open up shop....

The Most Helpful Car Mechanics Magazines

 

There is a treasure trove of car mechanics magazines out there, all providing excellent information about this fast-paced industry. They provide tips and tricks for the budding car enthusiast and automobile professional, and insider secrets...

3 Key Marketing Strategies for Auto Repair Shops

 

The auto industry is fiercely competitive. With so many shops of all sizes (from large corporations to small mom and pop storefronts) and such conflicted feelings surrounding the auto service world, it makes sense that some hardcore marketing...

Automotive Marketing Services That Improve Customer Loyalty

 

Marketing is more than advertising: it’s embedded in everything that you do in your shop. From customer service to pricing and more, the way you conduct business has a holistic impact on your marketing strategy and influences customer loyalty....

How to Expertly Manage Customer Expectations

Do you know what your customers expect from you and your tire shop, and are you doing everything you can to manage these expectations? In this week’s blog post, we are examining how to set, meet, and exceed customer expectations.

Take Your Shop Online With Auto Service Marketing

 

Should you be incorporating digital into your auto service marketing strategy? All signs point to yes--here’s what you need to know:

Auto Repair Shop Management Software That Will Change How You Do Business

 

In the digital world we live in, we rely on software and digital innovations to help us run our lives and our businesses. The best software will help you manage your product database and track your customer information, ensuring that your...

How Customer Retention Programs Really Work

 

Customer retention refers to the actions that a company takes to increase the number of repeat customers and reduce the number of one-time shoppers. The goal of customer retention programs is to help companies retain as many clients as possible...

3 Employee Engagement Ideas to Improve Retention

 

Employee engagement is more than a buzzword; it’s an important aspect of business and it can have positive effects on your auto repair shop. As a workplace philosophy, staff engagement is a management approach that emphasizes the importance of...

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