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BayIQ Blog

The latest news and thinking to grow your tire & service shops

How to Create Customer Loyalty Programs for the Auto Industry

Posted by BAYiQ on March 28, 2019 | 1 Comment

  Did you know that, across all industries, existing/returning customers spend 67% more at a business than first-time customers? There’s also less overhead associated with acquiring repeat[...]

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4 Tips for Managing Your Automotive Marketing Strategies

Posted by BAYiQ on March 21, 2019 | 0 Comments

  When it comes to running a busy auto repair shop, you know you have to prioritize. If you’re lucky, you’re dealing with tons of customers and handling the bustling ins-and-outs of every single[...]

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Tags: tips, auto repair marketing

How Offering Loyalty Rewards Program Improves Customer Retention

Posted by BAYiQ on March 14, 2019 | 0 Comments

  You probably know by now that loyalty rewards programs are so much more than a marketing gimmick. They’ve been proven to increase customer retention, which is key since 65% of your tire shop’s[...]

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Tags: customer retention, customer rewards, customer loyalty

The Best Rewards Programs Your Tire Customers Will Love

Posted by BAYiQ on March 8, 2019 | 0 Comments

    According to our recent case study, rewards programs increase customer retention and can result into a 25-100% increase in profit for your repair and tire shop. If you aren’t already using a[...]

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Tags: customer rewards

How BAYiQ Founder Patrick Murphy Got His Start in the Tire Industry

Posted by BAYiQ on February 28, 2019 | 0 Comments

  Patrick Murphy started BAYiQ with one goal in mind: to help tire dealers run a successful business. And he succeeded. He created a software platform that assists tire dealers by helping them to[...]

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Tags: BAYiQ

How to Show Up When Customers Search ‘Auto Mechanic Near Me’

Posted by BAYiQ on February 21, 2019 | 0 Comments

  If your auto repair shop isn’t showing up during online searches, it can be very difficult to grow and attract new customers into your shop. While word-of-mouth is a pretty good strategy, it[...]

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Tags: tips, auto repair marketing

5 Key Auto Shop Management Tips for Success

Posted by BAYiQ on February 19, 2019 | 0 Comments

  We’ve been writing for auto repair shop owners and tire dealers for awhile now. We’ve been lucky enough to work with some incredible owners and learn about their struggles, their challenges, and[...]

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Tags: auto shop success, auto shop operations, tire shop tips

How to Make the Most of Your Auto Repair Software in 2019

Posted by BAYiQ on February 13, 2019 | 0 Comments

  Whether you have one shop or 20, 100 customers or 5,000, there's no doubt that an effective auto repair software can improve your bottom line. Software for your auto shop and tire business can[...]

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Tags: BAYiQ, tire shop tips, auto repair marketing

How to Get More Auto Repair Shop Customers

Posted by BAYiQ on January 31, 2019 | 0 Comments

  Marketing in the auto repair industry can be tough. Not only is there a ton of competition, but your customers are different than customers in other industries. Your customers might only need[...]

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Tags: customer acquisition, tips, auto repair marketing

One Surprising Way to Improve Customer Retention

Posted by BAYiQ on January 25, 2019 | 1 Comment

    It's tempting to think our customers are just that - ours and ours only.  In reality, most repair and tire locations only see about 50% of their customers more than once per year.  Your[...]

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Tags: customer retention, customer rewards, Referral Program, customer loyalty, rewards