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BayIQ Blog

The latest news and thinking to grow your tire & service shops

4 Myths about Follow Up Marketing Busted

Posted by BayIQ on July 12, 2021 | 0 Comments

You may think that once a customer enters your shop and makes a purchase, your acquisition of that new business is over. But in reality, it’s just beginning. In order to run a thriving business,[...]

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Timing and Frequency: Everything Auto Repair Shops Need to Know About Follow Up Emails

Posted by BayIQ on June 29, 2021 | 0 Comments

A customer’s post-purchase experience helps to define how they think of your shop after they leave because it shows them how much you valued their business. While a follow-up email may seem[...]

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4 Customer Loyalty Trends on The Rise

Posted by BayIQ on June 24, 2021 | 0 Comments

The pandemic has influenced many companies to adopt new business practices that appeal to the countless number of customers who now have changing priorities, like safety. That coupled with the[...]

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5 Signs Your Overcomplicating Your Autoshop Marketing Efforts

Posted by BayIQ on June 22, 2021 | 0 Comments

Marketing can be difficult, complex, and tedious at times. With so many different channels to choose from and most of them critical to your auto repair shop business, can you be sure that you have[...]

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Benefits of Using a Marketing Software in Your Shop to Engage with Customers

Posted by BayIQ on June 17, 2021 | 0 Comments

Being an auto repair shop owner is by no means any easy feat. Especially when it comes to getting customers in the door for the first time. From the best of the best customer service to creative[...]

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Is Your Automotive Loyalty Program Working? Here's How You Can Tell

Posted by BayIQ on June 10, 2021 | 0 Comments

Loyalty programs aren’t new on the scene, especially in the automotive industry. They actually date way back to the early 1900’s when trading stamps, boxtops, and card-based programs were the way[...]

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Here are the Best Ways for Auto Repair Shops to Follow-Up With Customers

Posted by BayIQ on June 2, 2021 | 0 Comments

When your customers come into your shop for auto repair services, the goal isn’t for them to make one purchase and never see you again. You want them to be customers for life. You want them to[...]

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Improve Your Engagement with Your Automotive Customers With these 3 Marketing Tips

Posted by BayIQ on May 27, 2021 | 0 Comments

As an auto shop business owner, one of your top priorities should be to improve your engagement with your customers. Connecting with them across a variety of channels ultimately helps to build and[...]

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Tags: improve your engagement

Questions to Ask When You are Looking For Automotive Marketing Services

Posted by BayIQ on May 25, 2021 | 0 Comments

So, you’re debating taking the plunge into automotive marketing services. Good on you. Leveraging services like these can take your business to the next level and get more customers through your[...]

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Tags: automotive marketing services

4 Customer Loyalty & Retention Stats All Automotive Shops Should Know About

Posted by BayIQ on May 6, 2021 | 0 Comments

As an auto repair shop owner, customer loyalty retention should be one of your top priorities. Not only does acquiring a new customer cost five times more than retaining an existing one, but loyal[...]

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Tags: customer loyalty retention