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BayIQ Blog

How to Build Trust in Your Auto Repair Shop

 

Are you worried about how your auto repair shop is being interpreted by the community you serve? Do you wonder if people’s negative assumptions about the automobile world are negatively impacting how people view your business? It doesn’t have...

3 Ways Automotive Repair Marketing Really Works

 

Are you doubting whether or not you will see the benefits of your marketing efforts? When it comes to automotive repair marketing, the results can often seem intangible. This, of course, is frustrating if you are looking at your revenue streams...

How to Fix Employee Turnover in Your Auto Shop

 

Employee turnover can make or break an auto repair shop. You invest a lot of time, effort, and money into your employees and when they leave, your return on investment essentially disappears. Clients may even follow a good mechanic from shop to...

How Automotive Service Marketing Can Make or Break Your Shop’s Success

 

In the highly competitive automotive service industry, marketing is critical. Unfortunately, a good marketing strategy can be difficult to come by. Some shop owners may even think that they can skate by without the help of marketing--but they...

How to Run an Auto Repair Shop Successfully

 

It’s one thing to run an auto repair shop--it’s another thing entirely to turn your shop into a neighborhood mainstay, to cultivate loyal customers, and to provide stellar customer service. In this week’s blog, we are exploring how to run an...

How to Use Auto Body Shop Marketing to Increase Sales

 

In the automotive repair industry, one of the biggest challenges that entrepreneurs face is figuring out the marketing. Due to high rates of competition, it can be difficult to know what, if any, of your marketing efforts are having an impact...

How to Start a Mechanic Shop: Beyond Service & Repairs

 

You’ve got the service and repair know-how down pat. Maybe you’ve even got a storefront and a loyal crew. So what comes next? In this week’s blog post, we will explore the business fundamentals you need to take care of before you open up shop....

The Most Helpful Car Mechanics Magazines

 

There is a treasure trove of car mechanics magazines out there, all providing excellent information about this fast-paced industry. They provide tips and tricks for the budding car enthusiast and automobile professional, and insider secrets...

3 Key Marketing Strategies for Auto Repair Shops

 

The auto industry is fiercely competitive. With so many shops of all sizes (from large corporations to small mom and pop storefronts) and such conflicted feelings surrounding the auto service world, it makes sense that some hardcore marketing...

Automotive Marketing Services That Improve Customer Loyalty

 

Marketing is more than advertising: it’s embedded in everything that you do in your shop. From customer service to pricing and more, the way you conduct business has a holistic impact on your marketing strategy and influences customer loyalty....

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