How to Find the Right Target Market for Auto Repair Shops
As of 2023, the worldwide digital advertising industry has an estimated value of $626.9 billion—and with that much competition, you need to know exactly who your auto shop’s ads are targeting.
How to Run a Successful Auto Body Shop
Congratulations—you’ve just opened your auto body shop! While establishing a car repair business is undoubtedly a significant accomplishment, you can’t afford to rest on your laurels just yet (or[...]
How to Open a Body Shop and Succeed
As with any kind of business, starting a body shop requires careful planning. Even the most experienced technicians in an advanced facility can’t succeed without the proper structure and execution.
Tags: auto shop success, Automotive repair shop business plan
6 Strategic Tips on How to Open a Mechanic Shop
When you consider opening a mechanic shop, you likely feel overwhelmed by all of the details that go into it. A step-by-step blueprint might be nice, but it could skip over some of the crucial[...]
Tags: tire shop tips, Automotive repair shop business plan, business tips
Your 5-Step Guide to Maximize Mechanic Advertising Efforts
At some point, every auto repair shop will need to advertise for new workers and make the most of their mechanic advertising budget. How can you take the first steps to make the hires that have the[...]
Tags: auto shop success, auto repair advertisements, automotive marketing
5 Clever Auto Shop Promotion Ideas to Edge Out Competitors
Even for the most long-standing auto shops, clever marketing strategies are an essential component of your success. With national chains stepping in all over the country, it’s essential for smaller[...]
6 Mistakes That Are Hurting Your Auto Repair Shop Revenue
As an independent auto shop owner, you could be on your way to bringing in the big bucks…assuming you know how to run your company the right way. According to IBISWorld, the US auto mechanic industry[...]
Automotive Service Retention: How to Win Customer Loyalty
A loyal customer base is the foundation of any successful business, and it’s no different in the automotive industry. With people needing regular maintenance on their vehicles, repeat clients will[...]
5 Must-Have Features for Used Tire Shop Marketing Software
If your used tire shop’s marketing strategy is still stuck in the analog age, it’s time for an update. Reports from tire retailers that have switched to today’s sophisticated data and analytics[...]
Tags: auto repair marketing, auto repair software, auto repair shop
Here’s Why You Need Automated Service Reminders
Regardless of what industry you work in, if you offer appointments, you’ll have to deal with no-shows. That’s certainly the case for independent auto shops, which thrive on providing regular[...]