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BayIQ Blog

The latest news and thinking to grow your tire & service shops

5 Best Practices for Email Marketing for Auto Repair Shops

Posted by BayIQ on August 21, 2023 | 0 Comments

In today's digital age, email marketing remains one of the most effective ways for auto repair shops to engage with their customers and drive business growth. By leveraging the power of personalized[...]

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Tags: auto repair marketing, automotive marketing, automotive email marketing

Appointment Scheduling Best Practices for Auto Repair Shops

Posted by BayIQ on July 28, 2023 | 0 Comments

Efficient appointment scheduling will increase customer satisfaction and new customers and save you and your shop team valuable time. As more and more business goes online, customers expect[...]

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Tags: auto repair software, auto repair shop

Creative Automotive Shop Advertising Ideas

Posted by BayIQ on July 17, 2023 | 0 Comments

An effective advertising strategy is vital to attract new customers to your shop, and creative automotive shop advertising ideas can give your establishment the unique edge it needs. This blog post[...]

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Tags: Referral Program, auto repair advertisements, tire advertising ideas, Automotive social media

Best Practices for Increasing Profit Margins in Your Tire Shop

Posted by BayIQ on July 7, 2023 | 0 Comments

With the low-margin nature of tire replacement and other base services, finding effective strategies to increase profit margins is crucial for your tire shop's long-term success. This blog post will[...]

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Tags: auto repair shop profit margin

How to Implement an Effective Loyalty Program for Auto Repair Shops

Posted by BayIQ on June 12, 2023 | 0 Comments

Building customer loyalty is vital to your auto repair shop's long-term success. In fact, across industries returning customers spend 67% more than customers new to your business. Therefore,[...]

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Tags: customer retention, customer loyalty, auto repair marketing

How to Boost Your Auto Shop Sales with Email and Text Marketing

Posted by BayIQ on June 5, 2023 | 0 Comments

Gone are the days of print media marketing with flyers and brochures mailed directly to the door of car owners. These outdated forms of media have been replaced by email and text marketing, both of[...]

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Tags: automotive email marketing, marketing software

How to Find the Right Target Market for Auto Repair Shops

Posted by BayIQ on June 1, 2023 | 0 Comments

As of 2023, the worldwide digital advertising industry has an estimated value of $626.9 billion—and with that much competition, you need to know exactly who your auto shop’s ads are targeting.

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Tags: auto repair marketing, auto repair software

How to Run a Successful Auto Body Shop

Posted by BayIQ on May 26, 2023 | 0 Comments

Congratulations—you’ve just opened your auto body shop! While establishing a car repair business is undoubtedly a significant accomplishment, you can’t afford to rest on your laurels just yet (or[...]

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Tags: auto shop success, auto shop management

How to Open a Body Shop and Succeed

Posted by BayIQ on April 26, 2023 | 0 Comments

As with any kind of business, starting a body shop requires careful planning. Even the most experienced technicians in an advanced facility can’t succeed without the proper structure and execution.

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Tags: auto shop success, Automotive repair shop business plan

6 Strategic Tips on How to Open a Mechanic Shop

Posted by BayIQ on April 17, 2023 | 0 Comments

When you consider opening a mechanic shop, you likely feel overwhelmed by all of the details that go into it. A step-by-step blueprint might be nice, but it could skip over some of the crucial[...]

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Tags: tire shop tips, Automotive repair shop business plan, business tips