Author Archives: BayIQ
5 Best Practices for Email Marketing for Auto Repair Shops
In today's digital age, email marketing remains one of the most effective ways for auto repair shops to engage with their customers and drive business growth. By leveraging the power of personalized[...]
Tags: auto repair marketing, automotive marketing, automotive email marketing
Appointment Scheduling Best Practices for Auto Repair Shops
Efficient appointment scheduling will increase customer satisfaction and new customers and save you and your shop team valuable time. As more and more business goes online, customers expect[...]
Creative Automotive Shop Advertising Ideas
An effective advertising strategy is vital to attract new customers to your shop, and creative automotive shop advertising ideas can give your establishment the unique edge it needs. This blog post[...]
Tags: Referral Program, auto repair advertisements, tire advertising ideas, Automotive social media
Best Practices for Increasing Profit Margins in Your Tire Shop
With the low-margin nature of tire replacement and other base services, finding effective strategies to increase profit margins is crucial for your tire shop's long-term success. This blog post will[...]
How to Implement an Effective Loyalty Program for Auto Repair Shops
Building customer loyalty is vital to your auto repair shop's long-term success. In fact, across industries returning customers spend 67% more than customers new to your business. Therefore,[...]
Tags: customer retention, customer loyalty, auto repair marketing
How to Boost Your Auto Shop Sales with Email and Text Marketing
Gone are the days of print media marketing with flyers and brochures mailed directly to the door of car owners. These outdated forms of media have been replaced by email and text marketing, both of[...]
How to Find the Right Target Market for Auto Repair Shops
As of 2023, the worldwide digital advertising industry has an estimated value of $626.9 billion—and with that much competition, you need to know exactly who your auto shop’s ads are targeting.
How to Run a Successful Auto Body Shop
Congratulations—you’ve just opened your auto body shop! While establishing a car repair business is undoubtedly a significant accomplishment, you can’t afford to rest on your laurels just yet (or[...]
How to Open a Body Shop and Succeed
As with any kind of business, starting a body shop requires careful planning. Even the most experienced technicians in an advanced facility can’t succeed without the proper structure and execution.
Tags: auto shop success, Automotive repair shop business plan
6 Strategic Tips on How to Open a Mechanic Shop
When you consider opening a mechanic shop, you likely feel overwhelmed by all of the details that go into it. A step-by-step blueprint might be nice, but it could skip over some of the crucial[...]
Tags: tire shop tips, Automotive repair shop business plan, business tips