Author Archives: BayIQ
The Ultimate Guide To Improving Automotive Customer Retention
When it comes to experiencing some serious business growth, sometimes the hardest part is getting customers to walk through your doors for the first time. But, as soon as they do, your focus should[...]
Common Mistakes Made When Asking For Automotive Repair Shop Reviews
Automotive repair shop reviews are a crucial component to increasing business. 93% of consumers say reviews influence their decision to make a purchase– it’s how customers gauge whether or not to use[...]
Top Automotive Marketing Trends to Stay Ahead of Competitors
Independent auto repair shops perform 75% of the aftermarket automobile repair services for the auto repair industry making the future for auto repair businesses look very promising. Leverage this[...]
Tags: automotive market trends
Automotive Social Media Strategies that Steer Results
With 3.5 billion users worldwide, social media is an unavoidable tool for your business if you want to make an impact. In fact, 54% of social browsers use social media to research products. That’s[...]
Tags: Automotive social media
Used Tire Marketing Tactics That Drive Sales
Millions of used tires are sold to consumers in the U.S. each year. And while there is plenty of business, there’s an equal amount of competition. By implementing these strategies aimed at used tire[...]
Tags: used tire marketing
Automotive Loyalty: 4 Marketing Tips to Improve Customer Experience
Whether you are a seasoned shop owner or a veteran, one thing remains constant– loyalty to your shop begins and ends with the customer experience. In fact, 86% of customers are willing to pay more[...]
Tags: customer loyalty
Auto Repair Shop Monthly Expenses To Help You Create a Budget
A lot goes into opening an auto repair business. The ‘to-do list’ might feel never-ending but it’s critical not to forget to budget for recurring expenses. The grim reality is that 60% of new[...]
Auto Shop Management Tips to Drive More Cars Through Your Doors
Running a successful auto repair shop means getting cars through the doors. The higher the volume the greater your profits. The recipe for success involves a well-rounded marketing strategy, solid[...]
Key Things Your Automotive Marketing Company Should Offer
If you are considering working with an automotive marketing company or have been using one and want to see if you’re on the right track, you’ve come to the right place. Here are the key things you[...]
How to Advertise Your Tire Business and Drive More Sales
Dave Smith was excited to open his tire shop. After 20 years in automotive, it was a dream come true. He used his house as collateral to secure the loan through the bank, took his time choosing[...]