Author Archives: BayIQ
Automotive Social Media Strategies that Steer Results
With 3.5 billion users worldwide, social media is an unavoidable tool for your business if you want to make an impact. In fact, 54% of social browsers use social media to research products. That’s[...]
Tags: Automotive social media
Used Tire Marketing Tactics That Drive Sales
Millions of used tires are sold to consumers in the U.S. each year. And while there is plenty of business, there’s an equal amount of competition. By implementing these strategies aimed at used tire[...]
Tags: used tire marketing
Automotive Loyalty: 4 Marketing Tips to Improve Customer Experience
Whether you are a seasoned shop owner or a veteran, one thing remains constant– loyalty to your shop begins and ends with the customer experience. In fact, 86% of customers are willing to pay more[...]
Tags: customer loyalty
Auto Repair Shop Monthly Expenses To Help You Create a Budget
A lot goes into opening an auto repair business. The ‘to-do list’ might feel never-ending but it’s critical not to forget to budget for recurring expenses. The grim reality is that 60% of new[...]
Auto Shop Management Tips to Drive More Cars Through Your Doors
Running a successful auto repair shop means getting cars through the doors. The higher the volume the greater your profits. The recipe for success involves a well-rounded marketing strategy, solid[...]
Key Things Your Automotive Marketing Company Should Offer
If you are considering working with an automotive marketing company or have been using one and want to see if you’re on the right track, you’ve come to the right place. Here are the key things you[...]
How to Advertise Your Tire Business and Drive More Sales
Dave Smith was excited to open his tire shop. After 20 years in automotive, it was a dream come true. He used his house as collateral to secure the loan through the bank, took his time choosing[...]
Creative Ways to Increase Shop Car Count
If you own an auto repair shop then you know car count is everything as it pulls in the revenue that drives and grows your business. But acquiring customers isn't as straightforward as you may think.[...]
Tags: AUTO REPAIR SHOP REVIEWS
Surefire Ways to Improve Your Auto Repair Shop Reviews
Let’s be real. There is no secret ingredient to creating a successful auto repair shop business. But, if there were, customer reviews would likely be it. Unfortunately, as important as auto repair[...]
Tags: AUTO REPAIR SHOP REVIEWS
5 Steps to Tire and Repair Shop Reputation Management
In many cases, online reviews are the first impression for prospects of your business, which is why they play such a large role in the success of your company. In fact, research shows that nearly 78%[...]