How to Build an Effective Parts Markup Chart
One common issue that many auto repair shops face is a discrepancy between what they should charge for parts. In fact, many businesses don’t charge for the parts they offer and simply upcharge their[...]
Tags: parts markup chart
5 Auto Repair Sign Ideas Guaranteed to Bring in New Business
In today’s world, companies constantly engage with us through various marketing mediums, such as audio, video, and print. Grabbing the attention of your customers is one of the biggest challenges[...]
Tags: auto repair shop sign
3 Ways to Create Loyal Customers with Your Automotive Repair Shop POS
Automotive repair shops rely heavily on customer loyalty to maintain their business. In fact, improving customer retention by just 5% can boost profit by 25% to 95%. Customer retention begins at the[...]
3 Features Your Auto Shop Management Software Needs
Every shop owner knows how essential auto shop management software is to the success of the business. The good news is there are a multitude of options available in the market, each with their own[...]
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How to Start an Automotive Repair Shop
So you want to start an automotive repair shop? From a business plan to marketing, the process can be a huge undertaking. It can be challenging knowing where and how to start, but with the right[...]
6 Blog Topics Perfect for Your Automotive Repair Shop
If you have started building your marketing strategy, you should experiment with the idea of starting an automotive blog. Recent studies have shown that 61 percent of US customers decide to purchase[...]
Tags: automotive repair blog
5 Ways to Stay Top of Mind with Your Customers
Though customers won’t need automotive service weekly or even monthly, it’s important to remind them that you’re there so when they do need auto repair help, your business will be the first they[...]
How to Get More Customers in Your Auto Repair Shop
As an auto repair shop owner, you know that an empty loading bay can mean an empty bank account. And if you aren’t an expert marketer, automotive marketing tactics can feel impossible to lock down.[...]
3 Reasons Why You Need an Automotive Repair Blog
Establishing your small business takes more than stamping your hours and services offered on your website. Creating a smart marketing strategy requires you to utilize multiple facets, such as a blog![...]
Tags: automotive repair blog
BayIQ Welcomes Jeff Ballard to the Family
BayIQ, the leading marketing and loyalty rewards platform for tire and automotive dealers, has announced the appointment of Jeff Ballard as Director of Customer Success. In his new role, Jeff will[...]
Tags: new employees, customer success, service