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Author Archives: BayIQ

How to Run an Auto Repair Shop Successfully

Posted by BayIQ on September 28, 2018 | 0 Comments

It’s one thing to run an auto repair shop--it’s another thing entirely to turn your shop into a neighborhood mainstay, to cultivate loyal customers, and to provide stellar customer service. In this[...]

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Tags: auto shop operations

How to Use Auto Body Shop Marketing to Increase Sales

Posted by BayIQ on September 21, 2018 | 0 Comments

In the automotive repair industry, one of the biggest challenges that entrepreneurs face is figuring out the marketing. Due to high rates of competition, it can be difficult to know what, if any,[...]

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Tags: tips, auto repair marketing

How to Start a Mechanic Shop: Beyond Service & Repairs

Posted by BayIQ on September 13, 2018 | 1 Comment

You’ve got the service and repair know-how down pat. Maybe you’ve even got a storefront and a loyal crew. So what comes next? In this week’s blog post, we will explore the business fundamentals you[...]

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Tags: auto shop success, auto shop operations

The Most Helpful Car Mechanics Magazines

Posted by BayIQ on September 11, 2018 | 0 Comments

There is a treasure trove of car mechanics magazines out there, all providing excellent information about this fast-paced industry. They provide tips and tricks for the budding car enthusiast and[...]

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Tags: tire shop tips

3 Key Marketing Strategies for Auto Repair Shops

Posted by BayIQ on August 30, 2018 | 0 Comments

The auto industry is fiercely competitive. With so many shops of all sizes (from large corporations to small mom and pop storefronts) and such conflicted feelings surrounding the auto service[...]

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Tags: auto repair marketing

Automotive Marketing Services That Improve Customer Loyalty

Posted by BayIQ on August 23, 2018 | 0 Comments

Marketing is more than advertising: it’s embedded in everything that you do in your shop. From customer service to pricing and more, the way you conduct business has a holistic impact on your[...]

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Tags: how to get customers

How to Expertly Manage Customer Expectations

Posted by BayIQ on August 17, 2018 | 0 Comments

Do you know what your customers expect from you and your tire shop, and are you doing everything you can to manage these expectations? In this week’s blog post, we are examining how to set, meet, and[...]

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Tags: customer satisfaction

Take Your Shop Online With Auto Service Marketing

Posted by BayIQ on August 9, 2018 | 0 Comments

Should you be incorporating digital into your auto service marketing strategy? All signs point to yes--here’s what you need to know:

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Tags: auto repair marketing

Auto Repair Shop Management Software That Will Change How You Do Business

Posted by BayIQ on July 26, 2018 | 0 Comments

In the digital world we live in, we rely on software and digital innovations to help us run our lives and our businesses. The best software will help you manage your product database and track your[...]

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Tags: BAYiQ, auto repair marketing

How Customer Retention Programs Really Work

Posted by BayIQ on July 19, 2018 | 0 Comments

Customer retention refers to the actions that a company takes to increase the number of repeat customers and reduce the number of one-time shoppers. The goal of customer retention programs is to[...]

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Tags: customer satisfaction