Author Archives: BayIQ
How to Build Trust in Your Auto Repair Shop
Are you worried about how your auto repair shop is being interpreted by the community you serve? Do you wonder if people’s negative assumptions about the automobile world are negatively impacting[...]
Tags: customer retention
3 Ways Automotive Repair Marketing Really Works
Are you doubting whether or not you will see the benefits of your marketing efforts? When it comes to automotive repair marketing, the results can often seem intangible. This, of course, is[...]
Tags: auto repair marketing
How to Fix Employee Turnover in Your Auto Shop
Employee turnover can make or break an auto repair shop. You invest a lot of time, effort, and money into your employees and when they leave, your return on investment essentially disappears.[...]
Tags: auto shop operations
How Automotive Service Marketing Can Make or Break Your Shop’s Success
In the highly competitive automotive service industry, marketing is critical. Unfortunately, a good marketing strategy can be difficult to come by. Some shop owners may even think that they can[...]
Tags: auto repair marketing
How to Run an Auto Repair Shop Successfully
It’s one thing to run an auto repair shop--it’s another thing entirely to turn your shop into a neighborhood mainstay, to cultivate loyal customers, and to provide stellar customer service. In this[...]
Tags: auto shop operations
How to Use Auto Body Shop Marketing to Increase Sales
In the automotive repair industry, one of the biggest challenges that entrepreneurs face is figuring out the marketing. Due to high rates of competition, it can be difficult to know what, if any,[...]
Tags: tips, auto repair marketing
How to Start a Mechanic Shop: Beyond Service & Repairs
You’ve got the service and repair know-how down pat. Maybe you’ve even got a storefront and a loyal crew. So what comes next? In this week’s blog post, we will explore the business fundamentals you[...]
The Most Helpful Car Mechanics Magazines
There is a treasure trove of car mechanics magazines out there, all providing excellent information about this fast-paced industry. They provide tips and tricks for the budding car enthusiast and[...]
Tags: tire shop tips
3 Key Marketing Strategies for Auto Repair Shops
The auto industry is fiercely competitive. With so many shops of all sizes (from large corporations to small mom and pop storefronts) and such conflicted feelings surrounding the auto service[...]
Tags: auto repair marketing
Automotive Marketing Services That Improve Customer Loyalty
Marketing is more than advertising: it’s embedded in everything that you do in your shop. From customer service to pricing and more, the way you conduct business has a holistic impact on your[...]
Tags: how to get customers